Top 12 Free Marketing Tools for Your Startup

It’s no secret that the internet has become an integral part of our lives. In fact, an estimated two-thirds of Americans are now online. With so many people accessing the web every day, it’s never been more important for businesses to get involved and establish a presence through marketing. It can be tricky figuring out where to start when you’re just getting started on your own or want to improve what you’ve already got going on, but if you use these twelve tools, they’ll help make things much easier!

Social media is a great way to reach a large audience quickly and cheaply. Social media platforms such as LinkedIn, Reddit, Facebook, and Twitter allow you to target your audience by demographics, interests, and even location. Additionally, you can use social media to create and share content that will help you build your brand.

2. Brand Name Generators

These tools allow you to name check your brand and sometimes even see if it is available across multiple different channels, such as social media, domain names, and more. It can be a great way to get some peace of mind that your desired name is available before you spend too much time and effort developing it.

3. Google AdWords

Google AdWords is a great tool for businesses of all sizes. It allows you to have ads on and millions of other websites across the web. You can target your advertisements by location, keywords, and even age and gender. What’s more, AdWords is an excellent way to track the effectiveness of your marketing campaigns so you can see what’s working and what’s not.

4. MailChimp

MailChimp is a great email newsletter and marketing tool that allows you to create beautiful email newsletters, target specific subscribers, and track the success of your campaigns. It’s free for up to 2,000 subscribers and 12,000 emails per month.

5. Hootsuite

Hootsuite allows you to manage all your most important social media accounts in one place. You can schedule posts, track analytics, and more. It’s a great way to stay organized and keep on top of your social media campaigns.

6. LeadPages

LeadPages helps you create landing pages for your website. A landing page is a page on your website where visitors can enter their information in order to subscribe to your email list or download a white paper or e-book, for example. LeadPages make it easy to create these pages and track their effectiveness.

7. Quora

Quora is a Q&A platform that can be used for marketing purposes. You can use it to find out what questions people are asking about your industry and then create content around those topics. You can also utilize it to find potential customers and connect with them on a more personal level.

8. BuzzSumo

With BuzzSumo, you can see and study the most popular content across all social media platforms. You can use it to see what’s working well for other businesses in your industry and then create similar or better content.

9. Google Analytics

Google Analytics is a free tool that allows you to track the traffic on your website. You can view and analyze where your visitors are coming from, what pages they are visiting, and how long they are staying on your site. This information can help you improve your website and make it more user-friendly.

10. CoSchedule

CoSchedule is a tool that allows you to plan and publish your blog posts. You can create an editorial calendar, schedule your posts, and track the success of your blog. It’s a great way to make sure that you are publishing quality content on a regular basis.

11. SumoMe

SumoMe allows you to add social sharing buttons to your website. It’s a great way to increase the number of shares your content receives and help it reach a larger audience.

12. WordPress

WordPress is a free website builder that allows you to create a website in minutes. You can choose from a variety of templates and themes and add your own content. What’s more, WordPress is SEO-friendly and easy to use. These are just a few of the many free marketing tools available to businesses of all sizes. These tools can help you increase traffic to your website, connect with customers, and build your brand. Try out a few of these tools and see how they can help you improve your marketing efforts.

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